The Zombie Bubble
What is the “Zombie Bubble”. It is the runaway popularity of anything zombie. If you look at the trend starting with Night of the Living Dead by George A. Romero in 1968 the Zombie genre has made a steady and deliberate climb to a cultural phenomenon. If you take a closer look there is zombies everywhere, from Movies (Shaun of the Dead, Zombieland, the whole Living Dead series for that matter) to video games (Resident Evil, Call of Duty, Red Dead Redemption, there is a longer list of zombie games here) to television (Walking Dead, Dead Set). There are even annual Zombie Walks held with hundreds of people in cities all across North America. Is it that zombie are cool? Is it better to be a zombie, kill a zombie or watch a zombie kill or be killed? What is the hook? Maybe it’s the slow lumbering nature of the zombies and that they just keep on coming, maybe we admire their tenacity. I myself like watching a slow mob of zombies overtake a barricaded building. Nothing spells terror like being eaten alive…slowly.
Also the fact that you become infected. The whole drama that plays out when you have to cut off your zombie brothers head cause it’s you or him “It’s not him anymore man, kill him”. Maybe it’s because they’re easy pickins with a semi-automatic weapon. Watching body parts fly off of a zombie as you shoot him point blank with a AK-47 can be calming at the end of a long day. No matter what it is that keeps you coming back for more zombie action keep in mind that one day zombies will once again be a fringe genre and will be shunned by regular society. But have no fear just like the moaning loveable lurchers they are they will infect our hearts (and brains) with their nonstop gore and appetite for brains and come back on top.
For another take on the Zombie bubble see this article from Wired.