I know I am a little late coming to the table on Steve Jobs, he died on October 5, 2011. When I hear of celebrity deaths I usually don’t give it a second thought. I never knew them personally and they become a footnote in some list we will either see at the Oscars or some other awards show. But this one stopped me in my tracks, I truly felt sad when I heard the news of Steve Jobs passing.

I am an Apple fan-boy and have surrounded myself with their product since high school. From the original macintosh all the way up to the iPad (I even have AppleTV, now thats dedication). But the reason I felt the loss is the joy and sheer ease I have had over my career as a graphic designer using Mac computers. The first time I ever saw an Apple computer was during a demo put on by our Letraset Dealer (right after high school I worked in an art store selling art supplies). To be honest I started out as an artist, not a commercial artist, but the bills got to be paid and I don’t have a trust fund. Anyway after selling rub down lettering that you had to painstakingly kern and track yourself seeing the typefaces on the screen automatically appear with the tap of the keyboard was magic to me. Something inside me started to tingle, you know where I mean. This was something I could’t ignore. Steve Jobs had redirected my lifes path.

But I wouldn’t delve into the true Mac universe until I arrived at college working on one of the original Macintosh models (remember having 3 1/4″ disks flayed out between your fingers, inserting and reinserting). I love the interface and the industrial design, it spoke to me like a golf club spoke to Tiger Woods or a guitar to Jimi Hendrix. I felt an affinity with the computer and with that it helped me to be comfortable using it. I taught myself everything about these machines and used the first versions of Photoshop and Quark Xpress to put together student handbooks at my college. And from there I was hooked. Many thousands of dollars later and a pile of old computers, iPods, iMacs and too many accessories to count I am still one Apples biggest fans. From the first Mac System software to Lion, from the Macintosh to my Mac Pro Tower I have always been faithful.

I even went through the clone period which was a dark time for any Apple fan. It just felt wrong.

Steve Jobs built up Apple and lost a power struggle with the board of directors in 1985, he then left the company and founded NeXT, he acquired the computer computer graphics division of Lucasfilm which would later become Pixar. In 1996 jobs NeXT was bought out by Apple and Steve Jobs became intern CEO from 1997 and becoming the permanent CEO from 2000 onwards. This is where he changed the world.

A Buddhist from San Fransisco this man changed my life and millions of people around the world and for that I would like to thank him, not only for giving me cool gadgets but thinking of me when building these gadgets, from the interface to the design, every product that comes out of his company had his thought for us all over it. You will be missed Steven Paul Jobs and I hope that what you have done in your short time will live on to inspire others to do their very best. Here are a few words from the man himself.

“Your time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma – which is living with the results of other people’s thinking. Don’t let the noise of other’s opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.” — Steve Jobs

1 Comment

  1. […] are the assholes, no surprise there. I just recently found out one of my heroes, which I wrote a blog about recently, Steve Jobs, was a real prick. This is just one example, he had a meeting with a […]


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